387 started with the ideology of introducing self-care through skin-care to our clients. After spending many years working in the Beauty Industry, Kiki (owner and founder of 387 Grooming), realized that in the highly saturated skin-care market there was mainly a focus on female products, but there was a lack of diversity and options in skin-care products for men.
Fueled by the many years of experience, passion and a natural interest for male skin-care, Kiki decided to launch a grooming line and make skin and self-care more available to the male community.